META: GOOGLE-SITE-VERIFICATION TAG

META: GOOGLE-SITE-VERIFICATION TAG.

Meta tags are HTML tags that provide metadata about a website. One such meta tag is the META GOOGLE-SITE-VERIFICATION tag, which is used to verify ownership of a website in Google Search Console. In this blog post, we’ll cover the history, creator, correct usage, incorrect usage, and how it affects search engine ranking. We’ll also provide examples of how to use this tag in HTML.

History and Creator

The META GOOGLE-SITE-VERIFICATION tag was introduced in 2006 as part of Google Webmaster Tools, which later became Google Search Console. It was created by Google to help website owners verify their ownership and provide them with data and insights about their website’s performance in Google search results.

Correct Usage

The META GOOGLE-SITE-VERIFICATION tag should be placed in the head section of a website’s HTML code. The content attribute should contain the verification code provided by Google Search Console. Here’s an example of how to use the tag:

<meta name="google-site-verification" content="verification_code">

Incorrect Usage

One common mistake is placing the META GOOGLE-SITE-VERIFICATION tag in the body section of a webpage. This will cause the verification to fail and prevent the website owner from accessing important data about their website’s performance in Google search results. Another mistake is adding the tag multiple times, which can also lead to verification errors.

Impact on Search Engine Ranking

The META GOOGLE-SITE-VERIFICATION tag does not directly impact a website’s ranking in Google search results. However, verifying ownership of a website in Google Search Console is important for accessing data about search performance, indexing, and crawl errors. This information can help website owners improve their website’s search engine optimization (SEO) and ultimately improve their search rankings.

HTML Examples Here are three examples of how to use the META GOOGLE-SITE-VERIFICATION tag in HTML:

Example 1:

<meta name="google-site-verification" content="E_7t33b1aAsQDwzKKeH-8a0xLcGqrKW7Krof-AbcdE">

Example 2:

<head>
  <meta name="google-site-verification" content="E_7t33b1aAsQDwzKKeH-8a0xLcGqrKW7Krof-AbcdE">
  <title>My Website</title>
</head>

Example 3:

<html>
  <head>
    <meta name="google-site-verification" content="E_7t33b1aAsQDwzKKeH-8a0xLcGqrKW7Krof-AbcdE">
  </head>
  <body>
    <h1>Welcome to My Website</h1>
    <p>...</p>
  </body>
</html>

Conclusion

In summary, the META GOOGLE-SITE-VERIFICATION tag is an important tool for website owners to verify their ownership of a website in Google Search Console. It was introduced in 2006 by Google to provide website owners with insights into their website’s performance in search results. Correct usage involves placing the tag in the head section of a website’s HTML code and including the verification code provided by Google Search Console. Incorrect usage can lead to verification errors. While the tag does not directly impact search engine ranking, it is an important part of improving a website’s SEO.

May 1, 2023 , , , , , , , , Meta Tags, Search, SEO Comments Off on META: GOOGLE-SITE-VERIFICATION TAG.